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precious skin deserves a promise...

New life is precious, which is why we guarantee an uncompromising view on baby care.
Baby’s skin can be up to five times thinner than adult skin and so we believe that mother and baby skincare
should be natural and absolutely safe - without compromise.

 

OUR PROMISE TO YOU

 

It is our mission to bring you the purest, kindest skincare, with all of our ingredients enjoying outstanding provenance
and organic accreditation – perfect for nurturing delicate skin, including sensitive, reactive or eczema-prone.

Made with utmost care, our range combines exquisite and authentic natural and organic ingredients,
so you can rest assured that you and your baby’s precious skin is in expert hands.

 

Unlike many products on the market, our formulas contain no harmful or irritating ingredients, which can accumulate
in the skin’s tissue, impede the skin’s function and cause irritation, disrupting other systems in the body or even causing
life-long skin problems such as eczema or contact dermatitis.  To ensure your and your little one’s skin is respected,
we never include ingredients such as mineral oil, paraffin, parabens, SLS, silicones, DEA, TEA, PEGs and MIs.

Subtlety is key , which is why our baby products are only every so lightly fragranced with low-levels of carefully selected organic
essential oils. Synthetic fragrances or strong essential oils can be harmful and irritate the skin,
but our gentle organic ingredients bring you safe, soothing and healing properties.

For mothers and mothers-to-be, we have chosen to blend our luxurious formulas with bespoke
natural fragrance from France, to ensure your skincare routine is not only effective, but  heavenly to enjoy.

 

OUR PRODUCTS ARE ... 

 

  • Certified organic by Ecocert, the most established certification body worldwide

  • Specifically designed for newborn, sensitive and eczema-prone skin

  • Hypoallergenic and dermatologist approved

  • Highly effective for dry and reactive skin

  • Safe to use during pregnancy and breastfeeding

  • Recommended by medical experts and midwives

  • Exclusively designed in London and made in England.

 

OUR PROMISE TO THE PLANET

 

We tread lightly on the earth. We believe it is our responsibility to care and protect.
We want to look after the environment our children will inherit.


As such, all of our packaging is recyclable and we use only trusted suppliers with sustainable and responsible
production methods and environmental accreditations, such as FSC (Forest Stewardship Council).


And as a member of Cruelty Free International, a non-profit organisation that peacefully campaigns against animal experiments,
we never test on animals and do not use ingredients manufactured by companies that commission animal testing.