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Terms of service


Thank you so much for your interest in our website. Kindly note that by using this website and placing an order with us you are agreeing to the conditions that appear below. Please review these terms & conditions carefully asthey may change from time to time. If you do not agree with these terms, you may not use the website. For questions,queries and comments, please feel free to contact us via email on

Shipping & Delivery

We aim to process orders on the day of receipt provided we receive it before 12pm on business days (Monday - Friday, excluding public and UK bank holidays). Orders placed on Saturdays, Sundays and holidays willbe processed the following business day. We aim to process and ship your order as quickly as possible, however,processing times may increase occasionally when there is especially heavy demand and around holiday dates*, e.g. promotional offers and Christmas.

United Kingdom delivery

Little Butterfly London parcels are delivered by Royal Mail or courier service DPD to the United Kingdom. For DPD orders all our parcels are sent with a recorded delivery service and require a signature upon delivery. If you are not at home when DPD call by you can arrange a re-delivery at a more convenient time.Simply call the phone number on the 'Failed Delivery Card' to arrange a time of delivery that suits you.

Wrong Address / Corrections

We cannot be held responsible for the loss of your order if the delivery address provided by you at checkout is incorrect or incomplete. If your address is incorrect or incomplete, your order may be returned to us or the couriermay apply a charge to your delivery cost, which we will add to your order. Note that we will do this independently ofpotential free delivery offers. If your package is returned to us due to an incorrect or incomplete address, you must pay all delivery cost to re-deliver your order to a corrected address.


You are entitled to cancel your order for a full refund within 7 working days from the date of receipt of the goods, if you send your notice of cancellation in writing and return the goods to us in their original, unopened, unused andre-sellable condition. To cancel your order, please contact, quoting your full name and order ID order number.

You can cancel your order online at any point up to the completion of the secure payment section at the checkout. Beyond this point, your order may be dispatched at any time, even before you receive your dispatch confirmation email.If your order has already been processed and dispatched, you will need to return the order.To return an order or item, please, read the returns section.

Press articles

Little Butterfly Organic Ltd. does not accept responsibility for any celebrity endorsements in the press articles displayed on this website. All articles have been reproduced here as they were originally printed and written by theoriginal publisher. Any false claims or endorsements are the responsibility of the original publisher.

Your Account

You are responsible for ensuring that the personal information you provide to us is true, accurate and current in all respects. If your personal information changes then please notify us immediately and email Alternatively, you can update your details through the "my account" page.

You are responsible for maintaining the confidentiality of your account and password, and for taking all reasonable measures to prevent unauthorised access to your account.You agree to accept responsibility for all activities that occur under your account or password.If you have reason to believe that your password has become known to somebody else, or is likely to be used in any way that is unauthorised by you, you should contact us immediately. If you forget your password we will reset it upon your request and send it to the email address that you specified when you registered.

Your account can be cancelled at any time by emailing You agree not to impersonate any other person or entity or to use a false name or a namethat you are not authorised to use. We reserve the right to refuse service and/or terminate accounts without prior notice if you violate these Terms and Conditions or if we decide, in our sole discretion, that it would be in Little Butterfly Organic Ltd. online's best interests to do so.

Intellectual Property and Copyright

All designs, text, graphics and their selection and arrangement on this Web site are the copyright of Little Butterfly Organic Ltd. Permission is granted to users to electronically copy or print portions of this site for their own personal, non-commercial use. Any other use of materials on this site without Little Butterfly Organic Ltd.’s written consent is strictly prohibited.

Additional condition

Any contract between you and Little Butterfly Organic whether for use of the site or in relation to services through the site will be governed by the laws of England and Wales and both parties, (you and Little Butterfly Organic Ltd.) submit to the non-exclusive jurisdiction of the English Courts. Contents on this website are directed solely at consumers who access this website from the United Kingdom.Those who choose to access this site from other locations are responsible for compliance with local laws if and to the extent local laws are applicable.

social media

  1. How does sharing content work?

    Little Butterfly Organic Ltd. may redisplay or repost any content you post on social media platform(s) which uses the #LittleButterflyLondon hashtag. Before Little Butterfly Organic Ltd. shares your post, all content will be reviewed by moderators at Little Butterfly Organic Ltd. for approval, then, if we love your post, we will share it on our webpages social media accounts to help other visitors see how you or your little ones are wearing and using our latest products, and by clicking on your post, visitors will be able to shop the look.

  2. Things you need you to know before you post any content

    By posting content and using the #LittleButterflyLondon, you confirm that you own the copyright in the post and you are granting Little Butterfly Organic Ltd. and its parent company, subsidiaries and related entities the perpetual right to use your content, name, likeness or any other hashtags which relate to Little Butterfly Organic Ltd. on a royalty free, non-exclusive, worldwide, irrevocable basis for any marketing, advertising and promotional purposes on the webpages and / or social media accounts.

    You confirm and acknowledge that:

    • You shall be fully responsible for the content of all imaged posted;
    • Any content posted using the hashtag #LittleButterflyLondon, which is related to Little Butterfly London shall, if used, be available to anyone with access to our webpages and social media Accounts;
    • Little Butterfly Organic Ltd. does not permit the posting of content which contain personal or confidential information about you or anyone else who appears in the post. Personal information includes, but is not limited to, mobile or telephone numbers or home addresses. If you think a post includes confidential or personal information, please do not post it;
    • Little Butterfly Organic Ltd. will not accept posts which it deems the content to advertise commercial businesses or services, nor will Keune UK accept posts which are posted on behalf of an individual which is using the post to promote an organisation which it has a professional connection with;
    • Please do not post content which you do not have the requisite consent to post, for example, please do not post content of a child or children unless you are the parent and / or you have the consent of the child or children’s parents or legal guardians before posting.
    • Please also do not post content which: Attack or intimidate another person; Invade the privacy of other people; o Contains content which may be discriminatory or cause offence on the grounds of a person’s protected characteristic (including, but not limited to, their sex, sexual orientation, marital status, race, ethnicity, religious belief, age or disability); Contains content or a link to content which is unlawful, defamatory, offensive, abusive, threatening, harassing or knowingly incorrect.
  3. But what if I don't want Little Butterfly Organic Ltd. to use my post?

    If you don't want Little Butterfly Organic Ltd. to use your content, or you change your mind after we have posted it, please email and we promise we will remove your content from the Little Butterfly Organic Ltd. webpages or relevant social media platform(s) within 3 Working Days of receipt of your email.

  4. I posted on a social media platform and used the #LittleButterflyLondon, but I can't see my post on the Little Butterfly Organic Ltd. websites or social media accounts?

    Unfortunately, we can't use every content posted on a social media platform. We also can't use content we deem to be offensive, inappropriate or not aligned with our brand standards. Further if the content is of a product that is no longer available in the current catalogue, then as we won't be able to match it up to a product available on the website, we may not post the content.

  5. If I delete the content from my social media account or change my settings to be private, will the content be removed from the Little Butterfly Organic Ltd. site or social media page?

    No, Little Butterfly Organic Ltd. cannot know if you change your preferences on any of your social media accounts therefore any such changes to the post itself or your account privacy settings will not remove the content from our page. However, if you do want the content to be removed, simply use the relevant 'report it' button or email the moderators at will ensure the content is removed within 5 working days of receipt of your email.

  6. Can I make a complaint / report a post?

    If you spot something that you think isn't in keeping with Little Butterfly Organic Ltd. standards, please report it to us using the relevant 'report it' button or by emailing We keep all records completely confidential. If you would like to make a complaint about a post, for example if you think it is in breach of these terms and conditions, please contact If you are not the owner of the post which you are seeking to report then we will take your feedback into consideration but, if the post complies with these terms and conditions, Little Butterfly Organic Ltd. shall have sole discretion in deciding if the post is removed.

  7. My post has been removed from the webpages and/or social media platform(s), why?

    Little Butterfly Organic Ltd. reserves the right to remove any post for any reason whatsoever in our sole discretion. Little Butterfly Organic Ltd. also reserves the right to remove any and all posts by you if you persistently do not comply with these terms and conditions. If Little Butterfly Organic Ltd. receives a complaint about your post, Little Butterfly Organic Ltd. in its sole discretion may decide whether to remove the post from its webpages and / or social media accounts, without requirement, responsibility or obligation to notify you. Further, if a complaint has been received about your post, Little Butterfly Organic Ltd. reserves the right to refuse to publish any futures posts from you which feature the Little Butterfly Organic Ltd. hashtag.

Company Information

Little Butterfly Organic Ltd.

20 Havelock Road

Hastings TN34 1BP, UK


Tel: +44 (0) 203 1513 772

Company Registration Number: 8264302

VAT Registration Number: 164777568

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